Download vida e caffè’s New App for Mucho Benefits

Words: Crush

At Crush HQ we’re mad for coffee, even more so when it’s super convenient and when there are cool benefits to be earned by drinking it. At the forefront of digital innovation, vida e caffè broke new ground in the coffee industry when they launched their mobile loyalty app in 2015.

Following this trajectory and building on their customer-centric loyalty programme, the brand has launched a new app with an enhanced m-commerce experience offering more rewards to its customers.

The Joys of vida e caffè’s new app

With a simple and responsive interface, the new app offers much more than your average loyalty programme.

vida e caffè’s new app

“As a brand we are always looking for ways to strengthen our digital relationships, which form a key pillar of our growth plan and strategy. Being customer-driven, we have analysed global and local trends and in response, are excited to launch the world-class enhancements that will support the way we interact with and reward our loyal customers”, says Darren Levy, vida e caffè CEO.

Check out these tasty recipes we created using vida e caffè coffees.

Order Ahead

The latest addition to the app is the order ahead function which allows you to save time and beat the queue. Simply select your nearest store, browse the list of beverages and retail items such as coffee capsules, coffee beans and cold brew caffè, and make your selection.

All beverages can be customised by size, coffee blend and milk offering where applicable. Next, you need to select your pre-set time for collection. Lastly, you have the option to pay with a linked credit card or accumulated loyalty.

vida e caffè’s new app

This efficient process is finally completed when you pop into the store and collect your order which will be ready and waiting for you. This convenient offering will be available at selected stores nationwide.


When customers use the in-app payment options or pay with cash/card while scanning the app they are entitled to 5% loyalty cashback on any food and beverage or retail purchases. To make the deal even sweeter, or should we say greener, customers bringing in a reusable vida e caffè coffee cup are entitled to a R2 discount off their caffè (yes!).


In an effort to ensure a speedy process when securing your caffeine fix, the new app offers different methods of payment – via a secure linked credit card, accumulated loyilty balance or you have the opportunity to just earn loyalty on cash or card purchases made in-store.

Experience #vidalove with vida e caffè’s new app

Whoever said that there is no such thing as a free lunch clearly hasn’t experienced this app! Surprise a loved one by sending them a voucher or use loyilty to tip your favourite vida store team. Both options can be done using accumulated loyalty or via the in-app linked credit card payment option.

vida e caffè’s new app

Wake up and smell these delish coffee recipes, also created with the vida e caffè range.

Mucho Benefits

In addition to exclusive access such as member-only offers on vida e caffè’s new app (vouchers and early menu previews) the in-store experience is also elevated with the addition of a store locator and localised store promotions.

Don’t miss out on the exciting launch offer – the first 10 000 downloads will each receive a free Solo caffè. T&C’s apply.

The app is free to download and register from the Google Play Store, Huawei App Gallery and Apple App Store. | Facebook | Twitter | Instagram

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