The Good Life Show is now in its fifth year. Beyond being an engaging consumer event, it serves as a significant trade show that supports small businesses in the sustainable lifestyle, plant-based, organic and wellness sectors. This support is vital, as the conscious living and wellness industries are currently experiencing a worldwide boom, with plant-based and organic sectors alone forecast to grow by an astonishing US$13 billion by 2026 and US$568.82 billion by 2029, respectively.
The Good Life Show is the leading event of its kind on the annual calendar, taking place from May 30 to June 1 at the Cape Town International Convention Centre (CTICC) and from August 1 to 3 at the Kyalami International Convention Centre in Johannesburg. This event brings together people interested in food, health, wellness and conscious living, as well as trade professionals from retail and foodservice sectors.
Trade professionals can explore exciting new products, meet reliable suppliers and build valuable relationships, while consumers can enjoy immersive experiences.
It offers a platform for attendees to connect with industry leaders, small businesses and innovative, established brands, all showcasing high-quality and cutting-edge products and solutions. The Good Life Show has evolved into a key event that supports businesses focused on plant-based products, natural and organic goods, free-from options, sustainable living, health and wellness, fitness, beauty and personal care.
Providing a hub for discovering the latest products and trends, the Good Life Show is also a unique platform designed to give small businesses the exposure they need. It offers an opportunity for businesses to connect, network and collaborate with peers and industry leaders. Trade professionals can explore exciting new products, meet reliable suppliers and build valuable relationships, while consumers can enjoy immersive experiences, discover innovative products, explore trends and engage with brands that align with their personal wellness and lifestyle goals.
Event producer Heidi Warricker says: “The Good Life Show has become a trusted show for emerging brands to gain exposure and form critical partnerships that will help their businesses thrive. Whether you are looking to discover high-quality products or expand your network, this event has something for every industry professional. It offers immense value to the trade for information gathering, networking and business deal making platform, making it unmissable on so many levels.”
Get a sneak peek at some of the exciting exhibitors joining this year’s Good Life Show!
Wildsprout are passionate health food enthusiasts committed to the idea that everyone should have access to delicious, wholesome meals that cater to diverse dietary needs.
Giraf Macadamia offers delicious, plant-based milk made from premium macadamias. Dairy-free, creamy, barista-friendly and available in 4 variants, it’s perfect for coffee, smoothies and healthy living.
Indulge in ilovenatural’s luxurious body products, which harnesses magnesium’s power to nourish the skin and enhance wellness. Relieve muscle cramps, fatigue and sleep issues, all while balancing the body and mind.
EarSeeds Africa specialises in Holistic Healing to harmonise the vital energy in the body and restore balance. They provide Acupressure solutions to relieve physiological and psychological problems.
Stone Bridge Herbal’s blend of Organic Rooibos and Artemisia Afra tea captures Africa’s essence in three flavours: Original, Lemon and Chai. Enjoy wellness from pristine landscapes in every sip.
Take a look at some of the fantastic products featured at The Good Life Show.
2025 Show Dates
Don’t miss out! Mark your calendars for the event happening this May in Cape Town.
- Cape Town: 30 May to 1 June – Cape Town International Convention Centre (CTICC)
- Johannesburg: 1—3 August – Kyalami International Convention Centre
Catch the highlights from previous editions:
Cape Town highlights
Johannesburg highlights
If you are involved in the Plant-based, Natural and Organic, Free-from, Health, Wellness or Sustainable Living sectors, we invite you to join us at The Good Life Show or purchase tickets to attend through Quicket. See links below.
🔗 For trade registration, click here.
Want to showcase your brand or products? Apply to exhibit now. Do not miss your chance to be part of the sustainable lifestyle revolution.
Stay tuned for exciting updates and news by following the Good Life Show on social media.
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