Just in time for Spring, Veuve Clicquot launches its iconic sunburst yellow limited edition – the Veuve Clicquot Magnetic Pencil – the newest addition to the sought-after magnetic accessories, which forms part of its Colorama Collection.

The history of the pencil

Tradition holds that Veuve Clicquot winemakers use a pencil to jot down their notes about each wine before they proceed to the all-important act of blending. The Veuve Clicquot Magnetic Pencil in each box is a chic accessory for your fridge, just waiting to be personalised with a happy message or bright reminder.

Personalise your Veuve Clicquot Magnetic Pencil

Put your own spin on a long-standing winemaking tradition by simply writing your message on the Magnetic Pencil, then displaying it on your fridge while you chill your 750ml bottle of Yellow Label.

Colour is such a radiant and expressive part of the Veuve Clicquot winemaking process and has long been essential to its heritage. Veuve Clicquot winemakers blend each Champagne, using unique reserve wines, with the same great savoir-faire and skill as artists who blend colours.

Madame Clicquot’s most audacious innovations were inspired in part by bright hues and in 1816 Madame Clicquot invented the riddling table. This brilliant idea was born from her desire for Champagne pure in colour, that eliminated the lees deposit in the bottle. And 200 years ago, in 1818, she made the first known blended rosé Champagne, a creation distinct in taste, aroma, and luminous colour.

Madame Clicquot knew that colour is essential to appreciating wine. Before the wine even touches our lips, we perceive a wine’s colours, depths, and luminosities. As Madame Clicquot once wrote, “our wines must be flattering both on the palate and on the eye.”

The Veuve Clicquot Colorama Collection proves once again, with bright trendy accessories and chic Champagne, that life tastes better in colour!

Available from leading liquor merchants nationwide while stocks last from R549.

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