The Good Life Show is pleased to announce its partnership with a powerful group of media titles that share a passion for health, wellness and lifestyle innovation. With an audience that reaches more than 5 million people, these media houses will play a vital role in amplifying the show’s message to audiences who are deeply invested in living their best lives.
The Good Life Show is on in Cape Town from 30 May to 1 June at Cape Town International Convention Centre (CTICC) and in Johannesburg from 1–3 August at the Kyalami International Convention Centre. With a major focus on plant-based living and wellness, this exciting event gives visitors all the information they need to enjoy a good life. This event is also open to trade professionals (retail and foodservice) looking for innovative, high-quality products.
The following media partners have signed up to support the Good Life Show:
Smile FM
Smile FM captures the essence of the Mother City with its entertaining and informed presenters, music and community engagement. Cape Town wakes up to The Ryan O’Connor Breakfast Show, the fastest growing breakfast show in Cape Town, where Ryan, Success and Ricky entertain their listeners and inform them of all things happening, while playing the widest variety of music in the Cape.
Lois O’Brien, Managing Director at Smile FM, says: “Smile FM has a unique and valuable audience that is aligned with this event. Together with the Good Life Show, we will be bringing all the magic of health, wellness, natural and organic products, plant-based innovations and sustainable ideas to the public and our listeners. This is going to be an exciting partnership with a one-of-its-kind event.”
Condé Nast House & Garden
Condé Nast House & Garden is a leading publication that celebrates the art of fine living, with a focus on home design, interior décor and outdoor spaces. Their commitment to style and enhancing quality of life aligns perfectly with the vision of the Good Life Show.
Catherine Mo, Editor-in-Chief for Condé Nast House & Garden, says: “We are thrilled to announce our partnership with the Good Life Show, an event that perfectly aligns with House & Garden’s commitment to showcasing innovative, high-quality products. This partnership offers our readers access to a curated selection of sustainable brands and design solutions alongside an exciting lineup of international culinary talent. With renowned chefs like Dr. Aris LaTham and Bettina Campolucci Bordi bringing their expertise to the stage, the show underscores our shared belief that sustainability can be both elevated and luxurious. We look forward to this exciting opportunity to connect our community with a beautiful, eco-conscious lifestyle.”
Crush Magazine
Crush Magazine is a celebrated online publication focused on food, drink and lifestyle. Known for its passion for culinary creativity, the magazine will help bring attention to new trends, innovative food products and emerging cooking techniques that will be featured at the Good Life Show.
Matthew Ibbotson, Publisher of Crush Magazine, says: “At Crush, we are passionate about showcasing the very best in food, drink and lifestyle. The Good Life Show is the perfect platform for discovering innovative, high-quality products that redefine the way we eat, cook and live. From plant-based delights to cutting-edge culinary trends, this event is a must-visit for anyone who loves great food and new experiences. We’re proud to partner with a show that champions excellence and creativity.”
Essential Flavours
Essential Flavours is a go-to publication for those interested in food, culture and lifestyle. Its focus on gourmet ingredients, culinary techniques and healthy eating provides a perfect match for the Good Life Show’s mission.
Maurisha Niewenhuys, Director of Media Xpose, Essential Flavours, said: “Media Xpose is thrilled to partner with the Good Life Show, as we believe in their commitment to promoting a lifestyle rooted in health and community. Together, we can amplify voices that celebrate culinary excellence and inspire conscious living, creating a platform that resonates with those who seek not just to live well but to live joyfully and meaningfully.”
Farmers Weekly
Farmers Weekly has been a trusted voice in agriculture for over a century, providing in-depth, relevant and forward-thinking content to agricultural stakeholders across the country. Farmer’s Weekly has a long-standing reputation for delivering high-quality journalism and providing its readers with a diverse range of agricultural content, from commercial and emerging farming insights to sustainability, innovation, agri-policy and market trends.
Their editorial approach caters to a broad audience across the agricultural value chain and reflects their commitment to supporting growth, transformation and environmental stewardship within the sector. The Good Life Show is a platform that promotes healthy, sustainable living and aims to connect consumers, producers and key stakeholders across the agricultural, organic and eco-conscious spaces. The team at Farmer’s Weekly believes that partnering with the Good Life Show will facilitate the introduction of both grassroots farmers and broader agri-industry professionals.
FoodBlog SA
FoodBlog SA is a trusted online hub for food lovers, chefs and culinary enthusiasts. Through its extensive network of food bloggers and industry professionals, they will provide key coverage of the Good Life Show, helping bring attention to the best food and lifestyle trends.
Food & Home
Food & Home, one of the country’s top-selling food titles, has long been known for its dedication to health-conscious living. Through this partnership, Food & Home will provide invaluable insights into how food and wellness interact.
Kenneth Wiid, Project Manager at Food & Home, said: “We are thrilled to partner with the Good Life Show, as we understand our readers’ passion for health and wellness. The Good Life Show perfectly aligns these values, offering a platform that celebrates and promotes a holistic approach to living well. By partnering with the Good Life Show, we are excited to bring our audience closer to the latest trends, innovations and insights that support a healthier lifestyle.”
Holistica
With Holistica as a media partner, Good Life show participants will be introduced to an incredible world of healing arts from cacao ceremonies to Tai Chi, massage to meditation, Shamanic tools, Yoga Ayurvedic cooking the latest in supplements, healing technology and so much more.
Robyn Wilkinson, Editor at Holistica Magazine, says, “The level of networking at these shows is heart-warming and super powerful. We’re looking forward to connecting with our ‘healing’ tribe and spreading wellbeing throughout the show.”
SA Chef Magazine
SA Chef Magazine is South Africa’s premier B2B culinary industry magazine and the official voice of the South African Chefs Association. Through its website, bi-monthly magazines, bi-weekly newsletters and social media, SA Chef provides a platform for chefs and culinary industry professionals to share insights, address industry challenges and highlight development and training initiatives that elevate culinary standards, while also showcasing culinary stars, innovative equipment and trusted suppliers.
Riana Andrews, Editor of SA Chef Magazine, says: “We are extremely excited to be part of the Good Life Show and look forward to exploring the diverse array of plant-based, free-from, natural, organic, wellness and sustainable products now available. We are also eager to see how professional chefs and culinary enthusiasts are embracing a more eco-conscious and sustainable way of cooking and how this is reflected on the plate.”
Supermarket & Retailer
Supermarket & Retailer delivers the latest news and trends in the fast-moving consumer goods (FMCG) industry, with a strong focus on innovation and consumer behaviour. By providing in-depth insights into food retail and the impact of technological advancements, this helps bring greater transparency to the products on store shelves, empowering consumers with a deeper understanding of the items they take home to their families.
What’s on in Cape Town and What’s on in Joburg
What’s on in Cape Town and What’s on in Joburg are essential guides to events and happenings in South Africa’s largest cities. Their coverage will ensure that the Good Life Show reaches a broad and diverse audience, inviting city dwellers to join in the movement toward a healthier way of living.
Benn Ndzoyiya, Director of Partnerships, says, “At What’s on in Cape Town and What’s on in Joburg, we have always cultivated an appreciation for conscious living through our content. The Good Life Show has been a hit with our audience since its early days as the Plant Powered Show, and we’re quite delighted to be joining them as a media partner for this year’s edition. We’re looking forward to more innovation around plant-based lifestyles, more interesting products to get onto our radar and, of course, the interesting lineup of guest chefs.”
Jacaranda FM
With its vast reach and influential platform, Jacaranda FM will play a pivotal role in promoting the show’s exciting lineup and creating an energetic atmosphere that celebrates wellness, entertainment and everything that embodies the good life. This partnership ensures that the Good Life Show will reach an even broader audience, solidifying its impact at the heart of Gauteng and its surrounds.
These partnerships are integral to the success of the Good Life Show, as each of these media outlets brings unique expertise, elevating the show’s message and helping it reach diverse audiences. From culinary enthusiasts to people passionate about sustainability, the media partners play a central role in creating a space where all aspects of good living are not only celebrated but also explored.
About the Good Life Show
This highly anticipated event will once again celebrate the evolving plant-based, natural and organic industries. With the wellness sector experiencing consistent global growth, the Good Life Show continues to support small businesses in these rapidly expanding markets. Notably, the plant-based market is expected to grow by an impressive $13 billion by 2026.
Get ready for fresh and fun-filled experiences at the 2025 Good Life Show. Now in its 5th year, SA’s #1 food, drink and conscious living event and largest event of its kind in Southern Africa is back with even more exciting high-quality and innovative products, experiences and surprising content.
Whether you are sourcing delicious and exciting food and beverages, new wellness products or discovering eco-friendly and conscious living ideas, the Good Life Show has something for everyone. There will be innovative products to try, chef demos, mixology sessions, hands-on Masterclasses, expert wellness advice, insightful industry talks and activities that will leave you feeling inspired, motivated and empowered. Join for the most unique culinary, health, wellness and sustainability event of the year.
Visitors can meet some big-name local and international chefs and discover products and services in an entertaining, engaging and informative way.
Aimed at anyone with an interest in food, health, wellness, the environment or more conscious living – as well as trade professionals (retail and foodservice) looking for innovative high-quality products – the Good Life Show will feature thousands of high-quality and innovative food, drink and conscious living brands and products available in South Africa right now.
Here are some of the fantastic products featured at the Good Life Show.
2025 Show Dates
Remember to mark your calendars for the event happening this May in Cape Town!
- Cape Town: 30 May to 1 June – Cape Town International Convention Centre (CTICC)
- Johannesburg: 1—3 August – Kyalami International Convention Centre
Catch the highlights from previous editions:
Cape Town highlights
Johannesburg highlights
Tickets
If you are involved in the Plant-based, Natural and Organic, Free-from, Health, Wellness or Sustainable Living sectors, we invite you to join us at the Good Life Show or purchase tickets to attend through Quicket. See links below.
Stay tuned for exciting updates and news by following the Good Life Show on social media.
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